Missy Capone

Missy Capone

Co-Founder / Head of Insights, PR & Brand Strategy

Brand marketing vet, obsessed with human behavior, mermaid

About me

Missy has spent the last 20 years learning as a marketing professional in the corporate world. Seventeen of those years were at Nike leading teams across various functions including brand, digital, retail, events, and most recently innovation strategy. She loves to travel and learn from other countries and had the incredible opportunity to spend five years working abroad in the Australasia region.

She decided to leave the corporate world last year to pursue purpose driven projects that will provide more equity and opportunity for those that have been historically left behind. Alongside her work at Merify, Missy just launched a campaign with other volunteers to help struggling NYC small business owners get access to financial relief from their communities (www.saveyourcity.nyc). She is also in pre-production for No Girls Allowed - a 6 episode docu-series focused on the business of Women's Professional sport and correcting some of the myths attached to it.

A Jersey girl that now calls Anchorage, AK home, she is loving all the new adventures in the great white north with her partner Candice, 16 year old pup Max and two purrfect black cats Albie and Eric.